Smooth, Secure Login for Every Brand.
Higher conversion, lower drop-off and one consistent login experience across every customer-facing app. Curity centralizes CIAM across brands, channels and markets without compromising security or control.
Authentication customers don’t notice
Your customers log in from mobile apps, websites, smart TVs and partner portals. They expect it to work instantly, and every login that's slow, confusing or failed is a drop-off you can measure. Behind the scenes, authentication methods vary by country, multiple brands share the same backend and legacy systems still need to coexist.
One identity platform across every brand and channel
Reduce drop-off with adaptive authentication
Present the right authentication method based on user context, device, location and risk. Step up when the transaction demands it. Stay invisible when it doesn't.
Deliver consistent login across brands and services
Multiple brands, one identity layer and one set of credentials per customer. Deliver SSO across brands. While moving from passwords to passkeys and from legacy IAM to modern standards without disrupting a single customer.
Go native on mobile without redeploying
Deliver fully native mobile login experiences without App Store redeployments. The Hypermedia Authentication API keeps authentication flows controlled from the server, so teams can add passkeys, update MFA flows and strengthen device trust dynamically.
Deploy where uptime is non-negotiable
Your login is too critical to depend on someone else's availability. Organizations with the strictest uptime requirements run their CIAM infrastructure themselves. Self-hosted, hybrid or cloud — your choice.
How it works in practice
Three patterns enterprises run in production across millions of customer logins.
A Nordic insurer needs BankID in Sweden, MitID in Denmark and fallback options. Each country has its own regulatory requirements. Curity's user journey orchestration handles all of them in a single platform.
CIAM is where regulation, privacy and experience collide
PSD2, GDPR, national eID mandates, open banking requirements. These vary by market and aren’t optional. Curity is built on OAuth 2.0, OpenID Connect, FAPI 2.0, CIBA, PAR and SCIM. OpenID Foundation certified. Because you control where the platform runs, data residency requirements can be addressed market by market. When regulations change, you reconfigure. You don’t rebuild.
Making it work for millions of customers on the move
Curity is a stable and powerful product that has allowed us to improve internal processes and level up the customer experience which is super important for our client-oriented business.
Scandic Hotels operates 280 hotels across six countries with 58,000 employees. They needed seamless authentication across their website, mobile apps and internal APIs, with frictionless login for guests who are always on the move. Curity unified it all into one identity platform.
Read the full story